最觸動讀者的英文廣告語
You never actually own a Patek Philippe.You merely look after it for the next generation. 沒人能擁有百達翡麗,只不過為下一代保管而已。
yesterday you said tomorrow.昨天你說明天(就行動)
If they don't look good, we don't look good.他們不體面,我們沒面子
Connecting People.(Nokia) 科技以人為本。
Life's good.( LG )美好心生活。
當然不得不提廣告文案界奉為經典,奧格威為勞斯萊斯撰寫的最負有盛名的長標題:At 60 miles an hour the loudest noise in this new Rolls-Royce comes from the electric clock.時速60英里時,這輛新勞斯萊斯的極大噪音來自電子鐘。
THIS IS AN ADVERTISEMENT FOR CHIVAS REGAL IF YOU NEED TO SEE THE BOTTLE YOU OBVIOUSLY DON’T MOVE IN THE RIGHT SOCIAL CIRCLES IF YOU NEED TO TASTE IT YOU JUST DON’T HAVE THE EXPERIENCE TO APPRECIATE IT.
這是芝華士的廣告。假如你還需要看瓶子,你顯然不在正確的社交圈。假如你還需要品嘗,那你肯定沒有經驗去鑒賞它。
Poetry in motion, dancing close to me.(豐田汽車)動態的詩,向我舞近。
To me, the past is black and white, but the future is always color. (軒尼詩酒)對我而言,過去平淡無奇;而未來,卻是絢爛繽紛。
It's not a jurney. Every journey ends, but we go on. The world turns and we turn with it. Plans disappear, dreams take over, but wherever I go, there you are: my luck;my fate;my fortune. Chanel No.5, inevitable. 這不是一段旅程,旅程總有終點,但我們會繼續。世界在轉,我們也隨之改變。計劃消逝,夢想依然,無論我去哪里,都有你——我的幸運,我的宿命,我的命運。香奈兒5號,無可替代。
In order to be irreplaceable, one must always be different.想要無可取代,就必須時刻與眾不同。
The good things in life never change.生活中的美好從未改變。BURBERRY
NBA: Where Amazing Happen. 奇跡誕生之地。
Sense and Simplicity 精于心 簡于形
When you're only No.2, you try harder. Or else.(Avis出租車) 當你只是行業老二,你會更努力。